Card printing.

Printing industry is one of the most prominent types of media in the present world scenario. Card printing is a part of the printing industry which also deals with the printing of newspapers, books etc,. Cards and letters have always been a favorite means of conveying wishes, regrets, condolences, compliments etc,. Greeting card printing has off late gained a huge market as they are seen as an effective means to convey best wishes. Greeting cards are used for all pleasant occasions such as birthdays, marriages, proposals, weddings, promotions, thanks giving, etc,.

In addition there are also business cards. Generally business cards are printed from previously fabricated templates. They are used to give the name of the enterprise, the contact details, the designation in the firm and all related details. Business card template printing is crucial for all business agencies and even for every professional in all fields. Identity card printing has become very popular with the advancement in office upkeep and security. Most modern firms and even some workplaces with stringent security norms have resorted to printing identity cards for their employees.

These cards are printed on plastic. Plastic card printing technology is used to print on plastic to make the cards long lasting. Plastic material is used to print cards because they last long, they are resistant to general wear and tear, resistant to water. Thus plastic cards have become very popular recently.

Generally all identity cards and plastic cards, have for the sake of security and verification an magnetic strip embedded in to the card or bar codes printed out of magnetic inks. These cards are called magnetic cards, and they are printed using magnetic card printers. The se identity cards are to be placed before the scanners and they emit magnetic waves that are recognized by the scanners and based on a previously stored data base it either grants access to a person or records his presence. These are generally scanned or verified using an magnetic ink reader. Thus cards are now an means of identification, a means of conveying wishes, emoting, etc., and are widely used for all purposes.